Here's Something New

Announcing our brand new Initially London Bespoke page on Instagram!  

This page features all the work we do for our trade clients including event planners, PR firms, hotels & hospitality businesses, corporate gifting departments and other retail brands.  This side of our business has grown hugely over the past couple of years as the demand for a bespoke embroidery service and monogramming for press and influencer events have become increasingly popular.  

While it is an extension of our retail business, we are often asked to source bespoke goods for trade clients (ie, goods that are not sold on our website) or to monogram the client's own goods.  

In addition, there is often a long lag between the time the project is completed and when we are able to post about it on Instagram, as we need to let the client's press coverage hit first to avoid pre-empting their event.

We also wait for the professional photographs to come back from some events, which contributes to the timing lag. 

For all these reasons, it is increasingly awkward to fit in the bespoke and trade order stories on our Instagram feed and it seemed high time to launch it on its own.  It's early days and the following needs nurturing, but we hope that you'll follow along as we build it.

It's fun to see the wide scope of projects that have embroidery at the centre of the branding.  Watching a brand's logo come to life in embroidery, matching the thread colours to the brand's Pantone references and often adding personalisation in addition to the logo is so much fun.

Trade clients love that we embroider, laser-etch and deboss leather here in our London studio, never outsourcing this important step in the branding. This allows for exceptional crafts(wo)manship, quick turnaround and accommodation for last-minute changes to guest lists (it seems they are always moving until just hours before the event).

No project is too big or too small and the crazier the idea, the better.  We rarely say no to a fun corporate project.

So head over to Instagram and look for Initially London Bespoke to see what we've been up to.  If you are inspired, give us an email on bespoke@initiallylondon.com to talk about any monogramming or embroidery projects!